Lynda - Branding Fundamentals [Via Webcentara]
| 文件类型 | 收录时间 | 最后活跃 | 资源热度 | 文件大小 | 文件数量 |
|---|---|---|---|---|---|
| 视频 | 2018-11-18 16:41 | 2024-11-8 00:26 | 122 | 643.94 MB | 26 |
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文件列表
- 03. Defining the Brand/03_03-Deciding on what to brand.mp432.72MB
- 06. Communicating the Brand Internally/06_01-Identifying the internal channels.mp432.41MB
- 05. Expressing the Brand Identity/05_01-Developing the brands name.mp431.64MB
- 03. Defining the Brand/03_05-Identifying the brand personality.mp431.18MB
- 03. Defining the Brand/03_02-Creating brand drivers.mp430.75MB
- 03. Defining the Brand/03_01-Identifying your core values and purpose.mp430.32MB
- 05. Expressing the Brand Identity/05_02-Creating the brands look and feel.mp428.55MB
- 07. Communicating the Brand Externally/07_04-Creating branded spaces and environments.mp428.46MB
- 07. Communicating the Brand Externally/07_02-Expressing the brand in digital and social channels.mp428.36MB
- 03. Defining the Brand/03_04-Designing your brand architecture.mp427.4MB
- 04. Positioning the Brand/04_03-Developing your brand promise The value proposition.mp427.14MB
- 06. Communicating the Brand Internally/06_03-Linking the brand to product and service design.mp426.49MB
- 02. Understanding Branding/02_01-What is a brand.mp425.29MB
- 07. Communicating the Brand Externally/07_01-Identifying the external channels.mp424.55MB
- 09. Conclusion/09_01-Next steps.mp424.31MB
- 08. Measuring Brand Performance and Value/08_01-Understanding brand performance.mp424.04MB
- 02. Understanding Branding/02_03-Understanding the branding process.mp423.47MB
- 04. Positioning the Brand/04_02-Understanding your customers beliefs.mp422.86MB
- 08. Measuring Brand Performance and Value/08_02-Managing brand equity.mp422.29MB
- 05. Expressing the Brand Identity/05_03-Creating the brandpromise touchpoints.mp421.19MB
- 04. Positioning the Brand/04_01-Identifying your customers.mp420.83MB
- 07. Communicating the Brand Externally/07_03-Expressing the brand through packaging.mp420.54MB
- 06. Communicating the Brand Internally/06_02-Creating the brand book.mp416.01MB
- 01. Introduction/01_02-What you should know before watching this course.mp415.46MB
- 02. Understanding Branding/02_02-Understanding why brands are important.mp414.62MB
- 01. Introduction/01_01-Welcome.mp413.06MB
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